Home All Screen Content AI Path 3D Path Work FAQ Book a call
Hello TV launch on the curved Piccadilly Circus LED wraparound, London
Netflix Atypical campaign on vertical outdoor LED billboards in Dallas
Anamorphic · DOOH · Billboards 01  /  03

Off the screen. Into the street. Literally.

Built for the corner

Booked a corner or curved screen?Send the geometry, viewing angle, media date, and product. We design the forced-perspective concept and deliver the exact venue files.

Killer Whales
Times Square · NYC
13 years in motion · 200+ projects · 75+ brand & agency teams, including:
isclinicalNBCREEBOKnasdaqPlayboyBETDickiesSUPERCUTSExeswellMajesticisclinicalNBCREEBOKnasdaqPlayboyBETDickiesSUPERCUTSExeswellMajestic
/ 01  Who It's For

The billboard is booked. The illusion has to hold.

Brands buying DOOHA product reveal designed for a specific high-impact placement.
Media & OOH agenciesAn experienced production partner for the anamorphic spots your clients want to run.
Billboard operatorsDemo content that shows what the screen geometry can do.
Product launchesA hero moment built around the product and placement.
/ 02  The Work

Real screens.
Real work.

See anamorphic, billboard, booth, stage, retail, and multi-screen work built around the real placement.

Hello Labs Killer Whales reveal on a Times Square corner anamorphic LED billboard, NYC Outdoor
Killer Whales · Hello Labs Times Square, NYC

Billboards & DOOH

A Times Square corner takeover for Hello Labs. We built a forced-perspective 3D reveal designed for the corner screen and camera.

  • Anamorphic 3D effect for the corner screen
  • Built for street-level attention, day and night
  • Delivered in the venue's exact resolution
Book a call
/ 03  The Process

From specs to screen.
Built for your media date.

01Reach outBook a call or email what you have: the screen, the city, and the dates. We check the geometry first. We will map the rest together.
02Concept & previzThe forced-perspective moment, designed around your product and corner.
03Two review roundsIncluded by default. The illusion tuned to the real viewing corridor.
04Live on your media dateVenue-spec files plus social cutdowns of the moment.
“Whenever I need Hollywood level visual effects and motion graphics, I know exactly where to turn. The work consistently exceeds expectations, capturing the essence of our vision every single time.”
Portrait of Paul Caslin
Paul CaslinAward-Winning Director
What you get

One illusion. Built for the actual angle.

We test the geometry first, then build the scene for the main viewing position and deliver the exact billboard master.

16:9
Corner LED
9:16
Curved wrap
21:9
Wide DOOH
32:9
Vertical DOOH
3:4
Geometry preview
1:1
Social cutdowns
Geometry checkWe confirm the screen shape and main viewing position first.
Concept and previsThe illusion is tested before the full scene is produced.
3D productionProduct, lighting, camera, and depth built for the placement.
Venue and social filesThe billboard master plus planned captures or cutdowns when needed.

Need another screen format?
We build those too.

Explore booth, stage, retail, billboard, and DOOH content from the same studio.

All screen content
/ 04  Notes

The questions we get most.

Common billboard questions Clear answers before the call.
How does the 3D anamorphic illusion actually work?+Use cases

It is forced perspective: the content is rendered for one viewing corridor, using the corner or curve of the screen as depth. From the sweet spot, objects appear to step out of the display.

Does my screen support anamorphic content?+Technical

It needs a corner, curve, or geometry the illusion can use, plus a clear main viewing angle. Send the screen specs and a photo of the placement and we’ll tell you honestly if it will work. Not booked yet? Tell us the target city and we will flag which placements can hold the illusion.

Have you done this on real screens?+Use cases

Yes. The Killer Whales reveal for Hello Labs ran on a Times Square corner takeover, and Hello TV ran on the Piccadilly Circus curved wraparound in London.

What does a 3D billboard spot cost?+Process & pricing

It depends on the complexity of the 3D, the length of the spot, and how many screens it runs on. We quote per project once the screen specs and concept direction are clear.

When should production start?+Process & pricing

Send the media date as soon as the screen and placement are confirmed. We plan concept, 3D, reviews, testing, and final delivery backwards from that date.

What do you deliver?+Technical

The spot in the venue’s exact native resolution and format, plus straight-on versions for other placements and cutdowns you can run on social.

Now booking new projects
/ 05  The Call

Let’s give the street something to film.

Tell us the screen, the product, and the date. We’ll tell you if the illusion will hold, and what it takes to build it.

Prefer email? Send your specs or copy
Los Angeles · Worldwide · hello@motionbloc.com
Corner screen booked? Book a call. We’ll check the angle.
Book →